This beach was absolutely buzzing when we arrived. Unfortunately, it was so crowded that we didn't get to spend much time in the water.
There were plenty of car parks at the beach and nearby on-street parking. This beach seems to be very popular for 4WD enthusiasts to set up camp, and it looks like there were some 4WD dunes a bit further down the beach for some off-road fun.
There is also a cafe near the jetty where I tried to get an ice cream, but I lost out since so many people wanted one too. However, the nearby cafes had delicious food, though you would also have to wait in line.
Overall, a top-notch experience!